Brand and Packaging
SHÉ
Brand and packaging
About
SHÉ is a dynamic Chinese gaming brand blending high-octane energy with cutting-edge performance. Founded to fuel gamers’ most immersive battles. SHÉ delivers sleek, powerful controllers engineered for precision and comfort. Paired with a bold line of energy drinks that spark both stamina and focus. Rooted in innovation and driven by passion, SHÉ is carving its niche where design meets adrenaline, ready to power every play.
Energy Drinks
SHÉ’s energy drinks are crafted for gamers who crave intensity and focus. Each can is packed with bold flavours and a powerful blend of caffeine, vitamins, and nootropics designed to boost energy, sharpen reaction time, and keep players locked in for hours. With sleek, minimalist packaging and a futuristic edge, SHÉ energy drinks are more than a boost, they’re a statement of power, precision, and play.
Elevate Energy
Cold and savoury banana, blueberry, and blue raspberry drink blends rich fruit flavours into a bold, energizing mix that’s both smooth and satisfyingly unexpected.
Mega C Energy
Sweet and energizing strawberry and raspberry drink delivers a juicy rush of flavour that fuels focus and keeps you in the zone
A + Zinc Energy
Cool and refreshing dragon fruit and lemon drink delivers a crisp, exotic burst of flavour that energizes and awakens all your gaming senses.
Sketches
Digital Process
A Zinc Energy background design
Elevate Energy background design
Mega C Enegry background design
Fruit designs
Single pack dieline
Family pack dieline
Single pack first draft
Single pack draft
Family pack draft
Controller Packaging
Single Pack
Single Measurements
Length x Width x Height
8 in x 3 in x 4.5 in
Single Window Measurements
Length x Height
5.5 in x 2.5 in
Single Opening Measurements
Length x Width
8 in x 3 in
Family Pack
Double Opening Measurements
Length x Width
8 in x 3 in
Double Window Measurements
Length x Height
5.5 in x 2.5 in